Parents looking at college sticker prices hope for scholarships from colleges and organizations to help reduce costs. They need to do more than hope. Getting college scholarships requires applications, essays, letters of reference and sometimes videos and portfolios.
Getting teens to complete a college scholarship application requires coaching and supervision because this is a foreign activity for students. Not only do they not know how to apply, they are often reluctant to do so because of the amount of effort required when they have no idea if they will win any money.
Students see their job as getting in. They see the job of paying for college as a parent thing. Parents can help students by partnering with them in the scholarship process to guide them through the process. They can motivate students by letting them know how much they can contribute or borrow to help pay college costs. When students know that they have a partner in the scholarship process, it makes the task seem easier. When they realize the difference between what parents can contribute and the actual cost, they may feel more motivated to participate in the scholarship process.